BRAND EMBODIED

BRAND EMBODIED

Your Personal Style Evolution.

Your brand doesn’t stop at your logo or messaging—it lives in how you show up. Let us help you bridge the gap between your brand’s foundation and the way you carry it into the world. This bespoke styling service empowers you to align your personal style with your professional identity, creating a truly seamless, confident, and authentic presence.

Looking to walk all that brand talk?

Build on your personal lookbook to reflect your brand essence in a way that lets you live it fully. 


Let us help you distill your foundation to capture style that’s confident, intentional, and entirely yours—no replication, just resonance. Whether you’re stepping into the next level of your career, building a personal brand, or ready to embody your hard-earned reputation, this offering is designed for:

Personal Brands

Entrepreneurs and creatives who live and breathe their brand identities.

Leaders & Decision Makers

Professionals who want to express their cultivated reputation and build a lasting impression.

Individuals Looking to Level Up

Those who want to align how they feel on the inside with how they show up in the world.

… then you’ve landed in the right place, right time.

Embodied equates to empowerment.

This multi-phase process is tailored to align your wardrobe with your brand essence while ensuring seamless integration, ease and practicality in your everyday life.

Here’s a birds-eye of our Brand Embodiment™ offering:

01.

Style Statement + Ecosystem

Through a collaborative discovery exercise we craft the direction to reflect your style expression, energy and visual language.

02.

Style Log + Lookbook Creation

Here your input shapes the process as we finalize the direction and build a curated, shoppable lookbook tailored to your preferences, needs, and lifestyle.

03.

Lookbook Reveal + Personal Shopping

Choose the level of involvement that suits you best, with tiers designed to meet your range of needs:

  • Tier 1: Inspiration mood board and a guided shop list.

  • Tier 2: 4-5 looks with shop links, plus guidance for integrating pieces into your existing wardrobe.

  • Tier 3: A high/low mix of 4-5 curated looks and shopping management for a polished, cohesive wardrobe uplevel.

04.

Style Management

Stay aligned and polished with follow-up services based on your desired support.

  • Tier 1: One-on-one closet audit and shopping support (hourly fee).

  • Tier 2: Quarterly capsule updates and style maintenance to keep your wardrobe fresh and evolving.

The outcome?

A comprehensive, style guide you can lean on to direct your brand expression—from brand shoots to how you show up in the world, experience a seamless wardrobe evolution that helps you embody your brand with breezy authenticity.

Added perks? Enjoy exclusive discounts from preferred retailers, ensuring your investment makes big impact.

Our process is backed by expertise in brand strategy and styling.

Meet Karleen, our in-house stylist.

A creative from the core—Karleen thrives on big ideas and finding novel pathways to bring them to life. Her professional journey spans styling, retail, fitness, digital marketing, and the arts, with expertise working with iconic brands like Aritzia, J.Crew, and Kit and Ace, mastering visual merchandising and retail management.

Early on in her career Karleen was a founding member of PARK Production House, where she honed her passion for styling fashion shows and photoshoots that cultivate community. Her more recent leap into fitness sparked new avenues of creativity, from curating unexpected, brand-forward social media content to partnering with global powerhouses like adidas and lululemon.

Over the years, Karleen has developed a sharp eye for aesthetics, an instinct for cultural movements, and a talent for crafting visual strategies that connect. On any given day, you’ll find her perfecting colour palettes, discovering the latest cocktail spot, or playing Barbies with her little ones—always catching inspiration wherever it hits.

  • “This was one of the best investments I’ve ever made...

    We went deep, Marrow was able to put words to my vision that helped me express myself in ways I had been stumbling over for years. Our work together helped me clarify my path, focus my message and catalyzed an even bigger vision for how I can serve and support my community and clients.”

    — Mandy Balak, Executive Coach, Speaker, Facilitator + Founder of The Collective & The Well

  • “Marrow has the midas touch on bringing ideas full circle...

    most importantly, it's exactly what I envisioned and how I wanted my brand to unfold. If we ever stray or get lost, we come back to our brand model. It's the cornerstone of all our content; repurposed over and over again.”

    — Raquelle Kilotaitis, Founder of Será Studio

  • “I couldn't rave more about the quality of work…

    that I have seen over the 10+ years that I have been privileged enough to work with Tanya and her team on; they are true magicians at getting to the root of your brand.

    — Katie Rioux, Founder & Principal Designer of DWK Interiors

Our Process

Here’s how we align your brand expression and behaviour.

  • A fully-customized and goal-focused approach to harnessing audience insights and unearthing answers. Let’s define the feeling and direction for your personal brand. 

  • A thorough, well-intentioned intake that swan dives into deeper understanding. Together let’s define your style vision and get to the real essence of your brand.

  • The delivery of your brand embodiment as your visual guide and the jump off for personal brand expression. Together let’s carve and claim your space with clarity.  

  • An engaged check in at 60 + 180 days to ensure your guide is all-encompassingly clear and completely applicable. Together let’s address your IRL needs for living and breathing your brand.

Ready to create a wardrobe that’s more than just clothing—

it’s your brand, fully realized.